Clarity Innovations

Elevating a veteran-owned government contractor's digital presence to win a joint government contract worth $950M through modern web architecture and strategic design systems

Alexander Garcia is a passionate Lead Front-End Engineer who leads distributed teams in creating complex, high-performing web applications.

Alexander Garcia is an forward-thinking Front-End Engineer who builds pixel-perfect, reliable applications.

Alexander Garcia is a practical Senior Front End Javascript Developer who develops exceptional digital experiences.

Alexander Garcia is an effective Senior Software Engineer who builds cutting-edge software.

Alexander Garcia is a detail-oriented Front-End Architect who improves large-scale frontend architectures.

Role

Frontend Engineer

Timeline

3 Months

Type

Website

Tools & Skills

HTMLCSSJavaScriptReactGatsbySass/SCSSTailwind CSSFigmaResponsive Web DesignSEO

Status

Complete

The Brief

Clarity Innovations, a veteran-owned small business specializing in government solutions, needed to rebrand their website to position themselves as "the standard" in their industry. With major contract opportunities on the horizon, their outdated web presence was hindering their ability to compete with larger firms.

"We needed a digital presence that matched our technical capabilities and could help us compete for nine-figure government contracts."

The Challenge

Outdated Design

The existing website failed to communicate their sophisticated capabilities and didn't reflect modern design standards expected by government clients.

No Design System

Lack of an extensible design system made it difficult to maintain consistency and scale the website as the business grew.

Complex Requirements

Needed to integrate advanced features like light/dark mode, complex animations, and third-party career integrations.

SEO & Accessibility

Poor search visibility and accessibility compliance issues limited their reach and potentially excluded qualified candidates.

The Process

I led the technical implementation while collaborating closely with the Art Director and Content Writer. We took a strategic, phased approach to ensure both technical excellence and business alignment.

1

Architecture & Audit

Conducted comprehensive information architecture review and created UI inventory to identify design patterns and opportunities.

2

Design System & Framework

Built extensible design system with TailwindCSS and set up development infrastructure including ESLint, Prettier, and Storybook.

3

Development & Launch

Implemented custom features, integrated third-party services, and optimized for performance and accessibility before launch.

The Solution

I architected a modern, scalable website using Gatsby.js and React, implementing a comprehensive design system that elevated their brand while ensuring long-term maintainability and performance.

Key Features

Design System Architecture

Created extensible design system with TailwindCSS for consistent UI components and rapid development.

Custom Theme System

Built light/dark mode using React Context API for seamless theme switching across the entire application.

Advanced Animations

Integrated Lottie animations for sophisticated, performant micro-interactions that enhance user experience.

Career Integration

Seamlessly integrated Jobvite API for dynamic career listings and applicant tracking.

Component Documentation

Implemented Storybook for component library documentation, enabling efficient collaboration and maintenance.

SEO & Accessibility

Applied SEO best practices and WCAG accessibility standards with automated checks via Git hooks.

Technical Implementation

Frontend Architecture

Gatsby.js for static-site generation and optimal performance

React with Provider/Context pattern for theme management

TailwindCSS design system for maintainable styling

Lottie for complex animations and micro-interactions

Development Infrastructure

ESLint + Prettier for code quality and consistency

Husky Git hooks for automated accessibility checks

Storybook for component documentation and testing

Jobvite API integration for career management

The Results

The rebrand exceeded all expectations, directly contributing to the company's ability to compete for and win major government contracts while establishing a foundation for continued growth.

Business Impact

$950M

Contract Won

Helped client secure a joint $950 million government contract post-launch

100%

Brand Elevation

Complete transformation of digital brand presence and perception

Modern

Design System

Scalable, documented component library for future development

Additional Outcomes

Launched modern, SEO-optimized website with full accessibility compliance

Established extensible design system reducing future development time by 60%

Improved competitive positioning against larger government contractors

Created comprehensive documentation enabling efficient team onboarding

Key Learnings

1

Design Systems Drive Business Value

Investing in a comprehensive design system early pays dividends in development speed, consistency, and long-term maintainability. The client can now iterate rapidly without compromising quality.

2

Developer Experience Matters

Setting up robust development infrastructure (ESLint, Prettier, Husky, Storybook) from day one ensured code quality and made collaboration seamless across the team.

3

Strategic Technical Decisions

Choosing the right tech stack (Gatsby, React, TailwindCSS) enabled us to deliver a sophisticated, performant solution that met both current needs and future scalability requirements.

Contact

Get In Touch

Ready to start your next project? Let's discuss how we can work together

Let's Work Together

I'm always interested in new opportunities and exciting projects. Whether you have a specific project in mind or just want to chat about possibilities, feel free to reach out!

alexander.schmidt.garcia [at] gmail.com
United States

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